Category Archives: Event

Cos Agency “No Flop, No Viral” training elevates professional KOL/KOC skills

Cos agency has just organized the “No Flop, No Viral” training program to help its KOL/KOC team upgrade livestream skills and short-form video creation in the context of a rapidly growing content commerce market. According to Statista 2024, the Southeast Asia livestream commerce market is expected to reach USD 19.2 billion by 2025 (source: https://www.statista.com/statistics/1319030/southeast-asia-live-commerce-market-size/). [...] [...]

The 2024 Journey of Cos Agency Founders

In 2024, Johnny Nguyễn, Kay Luận, and Tịnh Dương co-founded Cos Agency. Discover how their passion, vision, and strategic approach fueled brand building and growth in Vietnam’s beauty market. 1. Origins & Shared Vision In early 2024, three ambitious entrepreneurs — Johnny Nguyễn, Kay Luận, and Tịnh Dương — joined forces to launch Cos Agency, [...] [...]

Founder CosAgency – Kay Luận Shares at the “FMCG Packaging Design” Workshop

At the end of 2023, Kay Luận — co-founder of CosAgency — spoke at the “FMCG Packaging Design” workshop organized by the University of Industry and Trade (IUH). He shared startup lessons on product development, minimalist design, and eco-packaging that inspired over 300 students Design Mindset from Real Startup Experience — Kay Luận, Founder of [...] [...]

CosAgency Expanding Partnerships with Leading Beauty Channels in Vietnam

The year 2024 marks a significant milestone in CosAgency’s journey, as the brand officially announces a series of strategic partnerships with top beauty distribution channels across Vietnam. This move not only expands consumer reach but also reinforces CosAgency’s commitment to its core philosophy: “Korean science-based cosmetics tailored for Vietnamese skin.” Strategic Distribution: A Key Step [...] [...]

CosAgency Founder Gift Giving at University of Industry and Trade

On October 5, 2024, coinciding with the official launch of CosAgency, the founders of CosAgency attended the Opening Ceremony of the 2024–2025 academic year at the University of Industry and Trade (UIT). During the event, they presented meaningful gifts to outstanding students who demonstrated excellence and active participation in academics and extracurricular activities. This charitable [...] [...]