Category Archives: Campaign

Mega livestream: the formula to get more than 250,000 views that not everyone knows

1. Mega livestream is not a “trick”, it’s the result of a long-term strategy A mega livestream that surpasses the milestone of 250,000 views is never accidental.It doesn’t come from “tricks”, nor just from a charismatic host, nor from some special content shared during the live session. It is the explosion point of an entire [...] [...]

Building an ecosystem of 3000 KOL/KOC – beauty influencer

The influencer beauty market is entering the most turbulent phase of the last five years. After the government tightened control over cosmetic advertising content, more than 60% of KOLs/KOCs stopped accepting jobs due to fear of legal risks. Meanwhile, many beauty brands are facing: booking costs doubling, kol review content lacking consistency, beauty blogger TikTok [...] [...]

Building a Brand on E-Commerce Marketplaces: Reach 55,000 Shopee Followers

In the race of building a brand on e-commerce marketplaces, most brands do not fail because their products are weak, but because they do not operate according to the logic of the platform. E-commerce is not the same as traditional retail or social commerce — it is an ecosystem that requires multi-layered operations, synchronized across [...] [...]

Premium skin care distribution strategy to break through 1,000,000 units

Premium skin care brands distribution is not an easy game, and it is certainly not for businesses that lack long-term vision. This field demands strategic thinking, multi-layer operational capability, and a well-structured ecosystem to ensure the sustainable growth of skin care products brands and beauty products brands. The Dr. Lee case study – implemented by [...] [...]